Ministries > Communication > Corporate Identity

The corporate identity for the Seventh-day Adventist Church reflects our deep and abiding belief in Jesus Christ as the centre of our lives and our faith. It is the churches hope that this graphic representation of who we are will be used all around the world as a familiar symbol of our Church and its values. Primary administrative organisations are required to use the current guidelines (including the General Conference, Divisions, Unions, Conferences and local Churches).

FLAME: Three lines encircling an implied sphere. The lines represent the three angels of Revelation 14 circling the globe and our commission to take the gospel to the entire world. The overall shape forms a flame symbolic of the Holy Spirit.
“God speaks of His angels as messengers swift as the wind and as servants made of flaming fire.” Hebrews 1:7

OPEN BIBLE: Represents the Biblical foundation of our beliefs. It is portrayed in a fully open position suggesting a full acceptance of God’s word. Thy word is a lamp unto my feet, and a light unto my path.” Psalms 119:105

LINES: Continued upward momentum symbolising the resurrection and ascension to heaven at Christ’s second coming

THE WORLD: “Go ye therefore, and teach all nations, baptizing them in the name of the Father, and the Son, and of the Holy Ghost.” Matthew 28:18

CROSS: Representing the gospel of salvation, it is positioned in the centre of the design to emphasise Christ’s sacrifice, which is the central theme of our faith.
“But God forbid that I should glory, save in the cross of our Lord Jesus Christ, by whom the world is crucified unto me, and I unto the world.” Galatians 6:14

The Name: Seventh-day refers to the Adventist belief in the biblical “Sabbath.”  It’s a time set aside for members to connect with God, family and friends and to share in both physical and spiritual rest. The “Sabbath” was observed in the Bible on the seventh-day of the calendar, or Saturday. The weekly “Sabbath” is observed from sunset Friday night to sunset Saturday night globally in all Seventh-day Adventist Churches.

Adventist is a term that describes someone who believes in the “advent” or return of Jesus Christ.

Church is a term used to describe community of believers who share a common faith and purpose. Seventh-day Adventists are part of a world-wide community that shares common beliefs regardless of nationality, gender or economic status. Our common purpose has been given to us by Jesus as written in Matthew 28:19 – “Go therefore and make disciples of all nations, baptizing them in the name of the Father and Son and of the Holy Spirit, teaching them to observe all things that I have commanded you…”

Contacts

Director - Brendan Pratt - brendanpratt@adventist.org.au
Departmental Assistant - Lynda Jesus Gomes - lyndagomes@adventist.org.au

Departmental Assistant - Michelle Sekulic - michellesekulic@adventist.org.au